Real estate photography is crucial for selling properties. With the advancement of technology, especially in the digital space, photographs have become the primary medium to showcase homes and properties. As a real estate agent, you need to ensure that the photos featured on your website and property listings are stunning, as they are a major influencing factor for buyers. How do you do that? By hiring the best real estate photographers in the business and collaborating with them to get the best shots possible. In this blog post, we will share 10 tips that will help your photographers get better shots of your properties.
Prep the Property: Before the photographer arrives, make sure that you prepare the property for the photoshoot. Clean up clutter, remove personal effects, and make sure the property is presentable and aesthetically pleasing. Clear up any mess so that the photographer can have ample space to move around and focus on the details.
Pick the Right Time: Timing is everything, and the same goes for real estate photography. Consider the location and pick the best time of day to capture the property in its best light. Normally, the golden hours of the day, including before the sunrise and sunset, can help the photographer capture breathtaking shots.
Use the Right Equipment: Ensure your photographers are using the right equipment for the job. This includes suitable cameras, lenses, and lighting tools. Also, consider renting or investing in a drone for aerial shots. This can showcase the entire property and surrounding area in a unique and captivating way.
Follow the Rule of Thirds: Apply the Rule of Thirds in your shot composition. This is where you divide the frame into three parts both horizontally and vertically, then align the important parts of the photo on the points where the lines intersect. This creates visually appealing shots and helps the eye navigate through the image.
Use Tripods or Stabilizers: Blurry shots are a no-no when it comes to real estate photography. To eliminate this, consider using tripods or stabilizers to steady the camera and capture sharp, crisp images.
Feature the Property's Best Assets: What makes the property exceptional? Highlight its best features by including them in your shots. This could be the high ceilings, intricate detailing on the molding or a designer pool in the backyard. These features can be used to create a narrative and emotional draw to the property.
Add an Element of Nature: Including flowers, plants, or even a garden can add life and energy to your property photos. Adding natural elements to the shot can highlight the property's prime location and illustrate its beauty amidst nature.
Use Wide-Angle Lenses: Wide-angle lenses can capture the expansive view of a room and make the space look open and grand. With this type of lens, you are able to capture more of the room and give prospective buyers a better sense of the space available.
Consider HDR Photography: HDR photography allows you to combine multiple pictures taken at different times or exposures to create one high-quality photograph. This ensures that the property looks its best in the image and captures all the details accurately.
Edit and Enhance Images: Once the photographers have captured photos, it is your job to ensure their quality is at its best. Consider editing them for color correction, cropping, and retouching any blemishes or distractions. Ensure the images are vivid and pop on your website and listing.
As a real estate agent, working with a great photographer is essential. You want your properties to stand out and draw the buyer's attention. By following the tips mentioned above, you can help your photographers take exceptional pictures. From preparing the property before the shoot, picking the right time, and using the correct equipment to editing the images, you will get stunning shots that will attract potential buyers. Happy selling!